TREEM stands for the True and Elegant Movement.
Our bracelets are designed with the sincere passion of giving you more than just beauty. We want you to show strength to be true to yourself and others, determination to meet the world with self-esteem, and emanate elegance from within. We want you to wear it proudly. Together, we can become part of the movement for truth and elegance – believing in sustainable and meaningful actions.
Our design language is raw elegance – inspired by ancient Nordic mythology. In a world where gods ruled, the god of Thunder Thor is the symbol of strength and determination. Wielding his mighty hammer Mjolnir in the face of malicious giants. His daring feat against evil inspired generations of Vikings, passing down as true Swedish spirit. We believe the same inspiration of strength for good endeavors should be a part of everyday elegance.
Our bracelets are meticulously designed for you to wear every day, regardless of activities. Whether you are enjoying fika, are in an office meeting, or solve problems. You will stay reminded of your inner strength, your determination in bettering the world.
Our customers can feel safe in knowing that their purchase is sustainable. We believe in using non-CO2 intensive methods for shipping, which means we use ground transportation rather than air freight. For customers who live overseas, don’t worry, we do the CO2 compensation for you. We want to make sure you feel good not just about the bracelet you purchase, but also for what the bracelet stands for.
As believers of the True and Elegant Movement (TREEM), we believe in being a responsible company. We believe in equality for all. Unlike large parts of the industry, we do not stand for production in low wage countries and inhumane working conditions. Therefore, we insist on designing and forging our bracelets here in Sweden.
We believe that to create sustainable environments, everything must be local. Our metals come from recycled metal and are carefully handcrafted in Stockholm and Kalmar here in Sweden. Our shipping materials come from responsible sources.